Member Highlights

This post explores “What if…? How to Reframe Challenges into Opportunities for Growth,” the latest book by Bronwyn Frazer—a Clinical Nutritionist, bush flower practitioner, and accomplished author who is part of the ANTA community. Bronwyn’s book is a powerful guide to transforming adversity into a source of strength, providing readers with tools to embrace resilience and create positive change in their lives. Here, we delve into Bronwyn’s story, her inspiration for writing, and the profound impact of her work on readers seeking growth.

Bronwyn Frazer: A Clinical Nutritionist and Writer with Purpose


Bronwyn Frazer brings a dynamic, multifaceted approach to her work, blending her expertise in communications, clinical nutrition, and holistic therapies to connect with people from diverse backgrounds. With a thriving practice that offers online consultations nationwide and in-person appointments at her Blue Mountains clinic, Bronwyn has become a trusted voice in her field. Her deep knowledge of clinical nutrition and years of dedicated study set her apart. An ANTA member since 2021, she continues to make meaningful connections and provide exceptional care to her clients.

A lifelong learner, Bronwyn’s journey took a transformative turn when she pursued studies in clinical nutrition to deepen her knowledge. This experience equipped her with a unique perspective on health and well-being, which she now shares with her clients and readers alike. Her writing reaches an even broader audience, blending practical insights with personal reflections to help others navigate challenges with a growth mindset.

The Power of Reframing: The Story Behind What if…?

Bronwyn’s journey with What if…? began in 2017 while living in Sydney’s lower north shore. Without a car at the time, Bronwyn often walked or took public transport to get around. As her pet required more care, she began renting a car on weekends. After each drop-off at the rental depot, she walked home alone, giving her time to reflect. It was during one of these Sunday walks that inspiration struck, leading her to consider life’s challenges through a new lens.

For several Sundays, Bronwyn received a “continuous flow of ideas” around the question, “What if?” She began exploring how to reframe challenges, seeing them as blessings in disguise rather than obstacles. These introspective walks planted the seeds for her book, which she ultimately completed and published in 2024. The process of asking herself “what if?” changed her outlook, helping her embrace growth and opportunity through adversity.

**The Key Themes in What if…? **

In What if…?, Bronwyn shares 44 powerful insights across four themes, encouraging readers to re-evaluate beliefs and approach life with renewed purpose. Her reflections are grouped into chapters that deal with relationships, discomfort, loss, and intentional creation:

Drawing from personal experiences—including career transitions, childhood bullying, and the loss of loved ones—Bronwyn’s insights make her book both relatable and transformative.

Watch the Book Trailer for What if…?

Bronwyn’s Unique Approach as a Holistic Practitioner

A degree-qualified clinical nutritionist, Bronwyn’s background as a communications professional also shapes her work. She uses her unique skills set to help clients and readers better understand the power of perception and resilience. From studying psychology in her first degree to building counselling skills in her second, Bronwyn’s academic and life experiences allow her to create a safe and understanding space for her clients. This background inspired her to write What if…?, which focuses on the link between mental outlook and physical well-being.

For clinical nutritionists, helping clients take charge of their health journeys can be empowering but challenging. Bronwyn understands that while she can provide guidance, true change happens when clients engage emotionally and mentally. Often, clients face obstacles in the form of unconscious beliefs or past experiences, and learning to reframe these challenges can be the key to moving forward.

The Power of a “What if…?” Mindset

One of the most profound themes in What if…? is the idea of turning “something bad” into “something good.” People often associate “what if” with negative outcomes. But Bronwyn challenges readers to ask, “What if this challenge is an opportunity for growth?” By reframing setbacks, she believes we can shift into a growth mindset, finding value and meaning in life’s ups and downs.

In the book, Bronwyn invites readers to examine limiting beliefs that family, friends, or society may have passed down. Through conscious intention and self-awareness, she argues that we can shift from disempowered thinking to an empowerment perspective. This mindset encourages a faster transition to acceptance, creating space for healing and growth.

A Resource for Those Pursuing Clinical Nutrition

For anyone considering a career in clinical nutrition or natural therapy profession, Bronwyn’s work offers invaluable insights into the power of mindset in holistic health. Reframing challenges is not only beneficial for clients but also for practitioners, who face their own tests and transformations along the way. If you’re interested in pursuing a clinical nutrition degree or exploring other nutrition courses in Australia, visit ANTA’s courses page to discover ANTA-recognised programs that can help you on this rewarding path.

Celebrating Bronwyn’s Contribution to Holistic Health

ANTA is proud to recognise the incredible talent within its membership, and Bronwyn Frazer is a shining example of how clinical nutritionists can extend their impact beyond the consultation room. Her dedication to empowering others through her practice and writing underscores the values ANTA holds close: integrity, continuous learning, and commitment to holistic health.

For those interested in experiencing Bronwyn’s transformative approach firsthand, ANTA members and others can order a signed copy of What if…? by visiting bronwynfrazer.com.au/books.

A Personal Note on Being Part of ANTA’s Community


“My ANTA membership helps build trust with current and future clients that they are receiving professional guidance from a degree-qualified clinical nutritionist. Through my membership, I can access current research and knowledge, plus network with fellow practitioners at member-only events.”

Bronwyn Frazer’s story is a testament to the power of resilience, curiosity, and professional growth. As she continues to inspire others, ANTA remains dedicated to celebrating practitioners who bring depth, passion, and purpose to the natural health community. Together, we’re shaping the future of natural therapies and wellbeing in Australia.